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Wolff Set to Divest Stake Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has led Mercedes to record-breaking success in Formula 1

Mercedes team principal Toto Wolff is in advanced talks to offload part of his shareholding in the Mercedes F1 outfit.

The deal estimates the Mercedes team at £4.6bn – a record for a Formula 1 squad – after the McLaren team were valued at £3.5 billion in an adjustment to corporate structure last September.

Wolff, who holds one-third of Mercedes F1, plans to divest a shareholding approximately five percent.

Wolff, aged 53 would stay on as team principal and chief executive officer if the sale goes through.

Shareholder Breakdown

Remaining partners in Mercedes F1 are Mercedes-Benz and industrial group Ineos Group, who each also own one-third of the company.

A Mercedes spokesperson said: "We will be making no comment on this. The governance of Mercedes F1 will remain unchanged, and each shareholder are fully committed to continued achievements of Mercedes-Benz in F1."

Valuation Growth

This arrangement signifies a significant increase in worth of the Mercedes team after Ineos Group acquired its share for £208 million in 2022.

This surge reflects the expansion in market values of Formula 1 outfits recently due to the increasing appeal of the sport around the world.

This trend was evident with the success of the Formula 1 film featuring Brad Pitt, which debuted last summer and earned more than $630m (£458m) at the box office.

It is Pitt's most successful film and the highest-earning sports film ever released.

Current Performance

The Mercedes team are second in the team standings, trailing McLaren, with three races remaining in the current championship.

Mercedes' primary racer George Russell has secured victory in two of the 21 grands prix so far and is fourth in the drivers' championship after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a record eight consecutive constructors' championships and seven driver championships, six for Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

By

Casey Reyes

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and startup ecosystems.

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